Digital marketing
Sep 26, 2025
Digital marketing is the practice of promoting products, services, or brands using online platforms and digital technologies. It includes strategies such as search engine optimization (SEO), social media marketing, email campaigns, content creation, and paid advertising. Unlike traditional marketing, digital marketing allows businesses to reach a global audience with measurable results and cost-effective methods. It enables companies to target specific customer groups, track engagement, and adjust strategies in real-time. With the rise of mobile devices and social networks, digital marketing has become essential for building brand awareness, generating leads, and driving sales in today’s competitive marketplace.
